Key Updates
‣ Google Ads Status Dashboard – Google Ads Manager has been experiencing a service disruption since October 11, primarily affecting impression count failures.
‣ Stricter Penalties for Policy Violations – Starting November 2024, Google will enforce stricter penalties for third parties enabling policy violations to safeguard platform integrity. This includes new Google Ads penalties and bans.
‣ Remarketing in YouTube Shorts – Google announces the inclusion of remarketing within YouTube shorts, enhancing brand-audience interaction.
‣ Adobe’s Partnership with Google Campaign Manager 360 – For performance marketing, offering direct integration to create and measure marketing content.
‣ Google’s Warning on uBlock Origin – Due to violations of Chrome extension best practices, which will affect over 30 million users.
‣ Supercharge Lead Generation Workshop – On October 16 focusing on lead generation strategies.
Sources
‣ Google Ads Status Dashboard – https://ads.google.com/status/publisher/
‣ Adriaan Dekker – https://www.linkedin.com/in/adriaan-dekker-google-ads-freelancer-rotterdam/recent-activity/all/
‣ Adobe’s Article – https://blog.adobe.com/en/publish/2024/10/14/adobe-announces-partnership-googles-campaign-manager-360-adobe-genstudio-performance-marketing
‣ Windows Central’s Article – https://www.windowscentral.com/software-apps/browsing/google-warns-it-will-end-support-for-ublock-origin-soon
‣ Supercharge Your Lead Gen Workshop – https://adsonair.withgoogle.com/events/think-lead-gen-2024
Full video available here: https://youtu.be/y_CnyKt8phE
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